Ajit Mohan, chief executive officer (CEO) - Hotstar, the streaming platform launched by Star India, has been named Facebook India's vice-president (VP) and managing director (MD). In his new role, Mohan will be aligning teams and driving Facebook's overall strategy in India. Mohan will join Facebook early next year.
Speaking about his new role, Mohan says, "I am delighted to take on the mantle of shaping Facebook's charter in India. It is a unique opportunity to shape the agenda of a company that has brought the world closer together in one of the most exciting markets in the world. I look forward to championing India in Facebook and working with stakeholders across the spectrum to help build deep and meaningful communities across the country."
According to the press release shared by the company, Mohan will be responsible for Facebook's India strategy and for driving the company's continued investment in India. He will lead a senior leadership team in India that will strengthen Facebook's relationships with people, businesses, and government and intensify the company's efforts to help people in India connect with the people and things they care about most.
Mohan is an alumnus of McKinsey and Company's New York office where he worked with media companies around the globe as well as served as a Fellow at the McKinsey Global Institute, where he focused on India's rapid urbanisation. He is a graduate of the School of Advanced International Studies (SAIS) at Johns Hopkins University and the Wharton School at the University of Pennsylvania.
Commenting on the Mohan's appointment David Fischer, VP - Business and Marketing Partnerships, Facebook Inc. says, "India is one of the largest and most strategically important countries for Facebook. As we think about what it will take to achieve our mission of bringing people together and building community, we know that investment in India is critical. Ajit's depth of experience will help us to continue to have a positive impact in India across communities, organisations, businesses and with policy makers."