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PepsiCo's Vipul Prakash joins MakeMyTrip as COO

By afaqs! news bureau , afaqs!, Mumbai | In Marketing
Last updated : November 27, 2018 03:55 AM
Previously, Prakash worked with PepsiCo as senior vice president - beverage category.

In a recent announcement, MakeMyTrip has appointed Vipul Prakash as chief operating officer for MakeMyTrip and Goibibo. In this role, Prakash will be responsible for developing and executing strategic direction and priorities of the company. He joins MakeMyTrip from PepsiCo where he was last serving as senior vice president - beverage category for PepsiCo India region.

Vipul Prakash & DOUBLE & # title= Vipul Prakash

Commenting on the appointment, Rajesh Magow, co-founder and CEO-India, MakeMyTrip, says in a press release, "We are excited to welcome Vipul to our leadership team. His rich experience of two decades at PepsiCo spanning geographies, deep understanding of consumer market and expertise in industry leading operational practices are truly invaluable. We are confident that his proven track record and extensive experience will extend MakeMyTrip's upward trajectory."

Speaking about his new role, Prakash, says in a press release, "MakeMyTrip is an iconic brand that has played a defining role in shaping the online travel space in India. I am extremely energised to take up my new role and have been truly impressed with the company's institutional expertise and relentless focus on serving customers better. I look forward to drive the next phase of innovation and growth through operational excellence.

Prior to joining MakeMyTrip, Prakash was associated with PepsiCo for 20 years. In his previous role, he was responsible for delivering revenue growth, share and brand equity for PepsiCo's beverage portfolio of five brands. Vipul joined PepsiCo in 1998 and held various positions in marketing and franchise, at sector and global levels. In 2007, he relocated to the US, where he spent three years on the International Beverages Marketing team and moved to Dubai in 2010 to head the Foods and Beverages Innovation department for PepsiCo Asia, Middle East and Africa before moving back to India.

Prakash holds a post-graduate diploma in management from IIM Ahmedabad and a mechanical engineering degree from IIT Delhi.

First Published : November 20, 2018 03:29 PM