He will lead all the three brands of Fever FM, Radio Nasha and Radio One.
Harshad Jain, CEO - Radio and Entertainment business of HT Media (HTML) has been named as CEO of Next Media Works (NMW) / Next Radio (NRL). He will lead all the three brands of Fever FM, Radio Nasha and Radio One.
The appointment comes in the wake of HTML acquiring 51 per cent majority stake in NMW, which operates seven FM radio stations across major metros (through its subsidiary NRL), under the brand 'Radio One', including some in international genre. NRL’s FM stations across Delhi, Mumbai, Bengaluru, Kolkata, Chennai, Pune and one more have now come into HTML fold. This has positioned HTML as the strongest radio player, with three stations each in the biggest metro markets of Delhi & Mumbai and two stations each in Bengaluru, Chennai & Kolkata. Apart from the above, key metro market of Pune has also got added to the network.
Jain joined as business head of the Radio and Entertainment business in October 2011. In 2015 he was elevated as the CEO. He comes with over 25 years’ rich experience in Sales, Marketing & Business Development in PepsiCo, Worldspace and Bharti Airtel.
“This acquisition aims to provide the widest array of content, music and advertising options for our listeners and advertisers. Needless to mention, the combined set-up will provide growth opportunities for the talented employees on both sides. The company is now detailing the synergies of operations both at the front and the backend,” says Jain.