Kirti Meera Sharad joins BBDO India as Senior VP- Strategy

Kirti Meera Sharad has joined BBDO India as senior vice president- strategy. At BBDO India, Sharad will lead strategic planning and drive data-led, culturally resonant brand narratives for clients. Prior to this, Sharad was working with WPP as strategy lead for INSWA, Studio X, and The Coca Cola Company.

She took to LinkedIn to announce the same.

Sharad is a strategy professional with extensive global experience delivering brand strategies across FMCG, retail, electronics, apparel, and telecommunications. She specilises in strategic planning, integrated marketing, content strategy, and digital transformation.

Throughout her career, she has worked with organisations such as Contract Advertising India, Havas Group India, Leo Burnett, FCB Interface, ITC, Unilever, Tata Starbucks, and more.

As Kirti noted, "It is a once-in-a-lifetime opportunity to be a part of a place like BBDO that not only is creating people-first culture but also does work that is truly meaningful for the brand and impactful for the business. Given my 15 years of experience on the client and the agency side, I am looking forward to doing work that makes a difference, in a truer sense. Forever grateful to Suraja, Josy & Aditya for trusting me with this responsibility."

“We're thrilled to have Kirti join the BBDO India team! Her deep understanding of brands, culture, and consumer behaviour will add greater depth to our work and unique culture. Her experience with global brands will enhance our capabilities and be a valuable asset to our clients and internal teams.” Says Josy Paul, chairperson and CCO of BBDO India.