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L&K Saatchi & Saatchi appoints Hindol Purkayastha as Head of North and East

Hindol joins the agency from Dentsu Creative where he last served as an executive vice president.

Joining Publicis-owned L&K Saatchi & Saatchi is Hindol Purkayastha as Head of North and East.

He joins from Dentsu Creative where he last served as an executive vice president. In a career spanning over two decades, he has with agencies such as Lowe, BBDO, and Publicis Capital.

The brands he has worked on include the likes of Maruti Suzuki, Ikea, Tata Tea, Carlsberg, Vivo, HT Group, Oberoi, Herbalife, Hitachi, LG, Nestle, Reebok, ESPN, GSK, and Hindustan Petroleum.

Paritosh Srivastava said, “We have expanded our footprint in North and East and many reputed brands have trusted us with their mandates in the last few years. Hindol comes with vast experience and a cultural understanding of the region, which will help take LKSS to even greater heights."

"I’m sure our clients and teams will benefit hugely from his rich knowledge of managing some of the biggest brands in the NCR. It’s like a homecoming for him to the Groupe and we wish him the very best in this journey.”

Hindol Purkayastha said, “I am excited to be joining L&K Saatchi& Saatchi. The agency is growing at a tremendous pace with big business wins, versatile talent, and exciting work across different marketing disciplines. I look forward to creating a legacy of powerful work that benefits our clients and powerfully connects with consumers. And in the process, create new benchmarks of creative excellence in these regions by collaboration and working cohesively with the integrated teams.”

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