Campaign

Can 90-second micro-dramas replace 30-second ads?

Burger King UK taps Gordon Ramsay, only to say he didn’t make the burger

At 25, Himalaya Neem Face Wash blends legacy and innovation for its next act

Forget the food: Zomato's latest campaign is all about the grind

Tata Salt unveils 'Namak ho Tata ka, Tata Namak' campaign with a fresh jingle

Dabur Amla and Priya Malik collaborate to bring new perspectives on Karwa Chauth

BFSI brands embrace AI-driven marketing tools; discuss upskilling for AI age

Kohler’s latest campaign inspires consumers to redefine bath space

Lenovo launches new brand campaign featuring range of products

Tanishq’s campaign celebrates Bengali women as source of inspiration