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marketing strategy

mayur_cover_imageSreekant Khandekar Interview
What does it take to grow a mega brand like Swiggy?
By Sreekant Khandekar
Jul 29, 2025 10:16 IST
mayur_cover_imageMarketing
What does it take to grow a mega brand like Swiggy?
By Sreekant Khandekar
Jul 29, 2025 05:30 IST 8 Min read
starbucks main imageMarketing
Custom cups and desi flavours: How Starbucks is brewing a Gen Z strategy
By Anushka Jha
Jul 29, 2025 05:21 IST 4 Min read
Vikas NowalGuest Article
From data to decisions in a flash: Quantum computing’s promise for adland
By Vikas Nowal
Jul 28, 2025 05:01 IST 3 Min read
oppo interactionMarketing
How OPPO Reno campaigns use nostalgia and friendships to redefine smartphone marketing
By Anushka Jha
Jul 25, 2025 05:30 IST 4 Min read
Negi_OkayaGuest Article
Rebranding your EV without losing what early adopters loved
By Vikas Negi
Jul 25, 2025 05:10 IST 4 Min read
Rakshit_videocoverSreekant Khandekar Interview
How did Birla Opus disrupt the decorative paints market?
By Sreekant Khandekar
Jul 22, 2025 10:03 IST
Rakshit_videocoverMarketing
How did Birla Opus disrupt the decorative paints market?
By Sreekant Khandekar
Jul 22, 2025 05:30 IST 7 Min read
Guest Column (2)Guest Article
'Kuch Bhi': India's most honest marketing cue
By Nitinjit Singh Bawa
Jul 22, 2025 04:50 IST 4 Min read
thumbnail_shantiMarketing
'No other category has a deeper connect to a woman's heart than jewellery'
By Sreekant Khandekar
Jul 08, 2025 05:30 IST 9 Min read
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