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Mayank Shah

ad from Parle Marie Advertising
Parle Products is on a mission to make ‘Parle Marie’ roll off your tongue
By Shreyas Kulkarni
May 06, 2025 05:30 IST 3 Min read
Genius to Goodness: A new generation of messaging for Parle-G Advertising
Genius to Goodness: A new generation of messaging for Parle-G
By Yash Bhatia
Feb 07, 2024 05:30 IST 5 Min read
Chose to advertise on TV for the IPL because it is tried and tested: Mayank Shah, Parle Products Marketing
Chose to advertise on TV for the IPL because it is tried and tested: Mayank Shah, Parle Products
By Shreyas Kulkarni
Apr 24, 2023 05:30 IST 4 Min read
Yes to moral values, no to price hikes, and spending more on TV than digital: Parle-G in 2023 Advertising
Yes to moral values, no to price hikes, and spending more on TV than digital: Parle-G in 2023
By Shreyas Kulkarni
Jan 02, 2023 05:20 IST 4 Min read
Why is Parle-G selling mugs and tote bags? Marketing
Why is Parle-G selling mugs and tote bags?
By Shreyas Kulkarni
Sep 21, 2022 05:30 IST 5 Min read
Parle Products increases production of Hide & Seek Creme Sandwich; launches new TVC Advertising
Parle Products increases production of Hide & Seek Creme Sandwich; launches new TVC
By Benita Chacko
Jul 25, 2022 05:30 IST 3 Min read
Why did Parle-G diversify into ‘Oats & Berries’ and ‘Kismi Cinnamon’? Marketing
Why did Parle-G diversify into ‘Oats & Berries’ and ‘Kismi Cinnamon’?
By Shreyas Kulkarni
Jul 05, 2022 05:30 IST 3 Min read
"90-95% people can't differentiate between two Marie brands in a blind test": Mayank Shah, Parle Products Marketing
"90-95% people can't differentiate between two Marie brands in a blind test": Mayank Shah, Parle Products
By Shreyas Kulkarni
Aug 12, 2021 05:30 IST 4 Min read
After Tata Tea Premium, Parle Marie eyes Maharashtra with a three-ad regional campaign  Advertising
After Tata Tea Premium, Parle Marie eyes Maharashtra with a three-ad regional campaign 
By Shreyas Kulkarni
Aug 11, 2021 05:20 IST 3 Min read
Why did a biscuit giant decide to extend its equity to packaged wheatflour? A chat with Parle's Mayank Shah on Parle G chakki atta Marketing
Why did a biscuit giant decide to extend its equity to packaged wheatflour? A chat with Parle's Mayank Shah on Parle G chakki atta
By Aishwarya Ramesh
Jun 08, 2021 05:30 IST 5 Min read
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