OTT
Subscription Trap, Drip Pricing: 50% OTT users unhappy with dark patterns
From product placements to pause ads: About Amazon’s take on OTT advertising
OTTs must think like tech cos. to monetise: GroupM's Ashwin Padmanabhan
Combating subscription overload: Dish TV and Cloud TV OS join hands
All India Digital Cable Federation challenges Prasar Bharati's OTT plans: ET