TAM
TAM AdEx: Education sector prefers regional TV to national for advertising
TAM Report:182 million unique viewers sampled IPL 8 matches, so far
9 per cent growth in number of brands advertising on IPL in 4th week: TAM
Time spent by viewers per match 10% higher than IPL 7: TAM data on IPL 8
"We will talk to MIB, but will continue to release ratings": Shashi Sinha on BARC data
TAM Adex: TV most preferred medium of advertising by durables in Q2 2014