Results for 'Television viewership'

Media

Rolled versus unrolled: Why news broadcasters are divided over viewership measurement

The MIB has put on hold its approval to allow the unrolling of the viewership data for the news and niche genres. 
Media

Television's reach dropped by 5% after TRAI's New Tariff Order: BARC India report

Audience measurement body, BARC India released its yearbook titled 'What India Watched' which shares insights on television consumption patterns.
Media

BARC responds to TRAI's notice: "Misleading data on the website would be against public interest"

Media

BARC report reveals key insights on rural viewership