Surina Sayal

Stories by 'Surina Sayal'

OOH

UTV Action Telugu gives mall-goers a 'rocky' ride

Two action-packed brands created a rock climbing activation for mall-goers in Hyderabad and Vishakhapatnam over the last weekend.
OOH

autojunction.in launches private vehicle advertising in Kolkata with 'Ads on Wheels'

Ads on Wheels allows private car owners to display promotional stickers on their cars, and allows them to earn fuel vouchers.
OOH

L&T Finance Holdings launches IPO at NSE with an innovative 'touch'

Brand Box created an event around the launch and achieved a first by launching an event within the National Stock Exchange premises.
OOH

VIP takes 'Happy Journey' promise on ground

The initiative had VIP Industries and Radio Mirchi branded vehicles offering 'Happy Journeys' to commuters in the form of convenient pickups and drop offs within Mumbai, in the monsoon season.
Advertising

Bicycle branding: KLM Airlines takes off on DelhiByCycle's two wheelers

Fifty orange cycles, as part of the cycle tours in Delhi, are carrying KLM Royal Dutch Airlines' brand message of 'Take care of tomorrow -- today'.
Advertising

Indian agencies win big at PMAA; bring home 55 awards in all

Seven gold Dragons were won by Indian agencies. Three went to Mudra Max, two to Jagran Solutions and one each to Hungama Digital Media Entertainment and Bates 141.
OOH

Realm Media strengthens South operations; appoints Ovez Khan as group VP

With Khan joining Realm, his entrepreneurial venture, Billboards India, also becomes a part of the Realm Retail business.
OOH

The next milestone is avant-garde: Nabendu Bhattacharyya

Twenty-one months ago, armed with an entrepreneurial streak and a few close colleagues, Nabendu Bhattacharyya, founder and managing director, Milestone Brandcom, who having spent a decade at Ogilvy Action, quit as president, to launch the OOH (out of home) agency, during one of the lowest financial phases of the decade. Bhattacharyya, in an exclusive interview with afaqs!, talks about his future plans for the agency, its vision, and its learnings.
Interviews

The next milestone is avant-garde: Nabendu Bhattacharyya

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Defining Moments

Defining Moments: A P Parigi: Magic moments

The veteran has played multiple leadership roles and excelled at each. He gave up work full-time in order to 'chase the rainbow', blending different learnings and skills, to make a beautiful success story.