Sangeeta Tanwar

Stories by 'Sangeeta Tanwar'


Zee Talkies to don a new look

Celebrating its fourth anniversary, Zee Talkies is looking at a revamp, with a new tagline and on-air look, as well as fresh content

Nickelodeon's war cry: 'Come out and play'

The kids' channel is out with findings of its study titled 'Play Life'. The study reveals that kids in metros are spending less and less time playing outdoors
Points of View

POV: Is it the RJ who builds the station's brand image?

The radio jockey (RJ) is the face of a radio station. How important is an RJ when it comes to building the brand itself?

MasterChef India big on 'tasty dish'

MasterChef India, a cookery-based game show that will be hosted by Akshay Kumar, will debut on October 16. STAR Plus is going all out to promote the big-ticket show

UTV Movies says "Jeeyo Bollywood"

With the second edition of the campaign, the movie channel is eyeing to reach out to the audience in mini metros

Commonwealth Games: 'Pride' on air

Radio coverage of the Commonwealth Games is an interesting mix of pre-event and current on air programming, bringing out the pride of the city in hosting the games

What's the 'game' in reality?

Top celebrity hosts on reality shows charge between Rs 1.5-3 crore for each episode, burning deep holes in the broadcasters' pockets. Is there a way to recover this money? afaqs! finds out

Cartoon Network strikes perfect 10 with Ben 10

The kids' channel is launching a fresh series titled 'Ben 10: Ultimate Alien' on October 10

Can Bhojpuri split the Hindi GEC market?: TV.NXT

Panellists discussed the potential impact of increasingly popular Bhojpuri content on the viewership and ad revenues of Hindi GECs

TV.NXT: It's time to tap new potential markets by looking beyond low-hanging fruits

Looking at the overseas market, the easiest part is to replicate high production values but the real challenge lies in producing fresh intellectual properties (IP) for these markets