News18.com’s Reel Movie Awards wins the Best IP award at the first edition of afaqs! Media Brand Awards 2019

News18.com, India’s preeminent news portal, has been awarded as the ‘Best Intellectual Property Award’ at the first edition of afaqs! Media Brands Awards for its marquee and much celebrated property ‘Reel Movie Awards.’ Media Brand Awards celebrated and honored the exceptional and the most disruptive brands of the Indian media and entertainment industry. Reel Movie Awards since its inception last year has successfully established itself as one of the most sought after platform that celebrates the collective achievement of content driven cinema. Each edition of the Reel Movie Awards honors exemplary artists who disrupted the industry with their outstanding creativity and excellent storytelling.

The Awards were spread across 11 categories that included - Best Out-Of-Home, Best Brand Activation, Best Branded Content Campaign, Best Online Campaign, Best Social Media Campaign, Best Print Ad, Best Video Promo, Best IPR Event, Best CSR Initiative, Best Integrated Campaign, and Best Trade Media Campaign. Judged by an impressive panel of jurors across marketing, media planning and creative domains the brands were judged on the basis of idea, content, design, and engagement. The news and media website, News18.com won gold award under BEST IPR Event.

BEST IPR Event

Gold Winner

News18.com Reel Movie Awards

Commenting on the recent win, Azim Lalani, Business Head, English General News Cluster, Network18 said, "We are excited and overwhelmed to have been awarded the Best IPR award for News18.com's Reel Movie Awards. The property was established by the sole objective of recognizing distinguished and unique talent that has chosen to go beyond and offer excellence in content and innovation. Our success is proven by the sheer fact that within two years of its launch, the property has created a niche for itself that stands out in the cluttered market. Our aim and promise to cater to the Indian audience's demand of quality is carried forward by Reel Movie Awards. I would like to congratulate each and everyone who have aided us in making it possible. We hope that we continue to service our readers and the industry with innovation and creativity.

News18.com’ Reel Movie Awards captures the essence of modern cinema viewing and caters to the Indian’s audience’s evolving and growing interest in quality cinema. The awards property has garnered the support of the crème de le crème of the Bollywood industry in the likes of Alia Bhatt, KonkonaSen Sharma, Gajraj Rao and others. It has created a niche segment for itself and built a distinctive voice in the cluttered industry.

Taking forward the legacy of Reel Movie Awards, News18.com seeks to replicate the same with the second edition of iReel Awards that is slated to take place in September. A one of its kind digital award iReel Awards aims to celebrate the excellence in story telling via web series and content creation.

(We received this information in a press release.)