Cheil Worldwide relocates its offices in Beijing

Company Brief

Korea, February 08, 2010

Cheil Worldwide, South Korea's largest advertising and marketing agency, today announced that it is expanding its presence in China and has relocated to a new office space in Beijing, China. Previously, Cheil Worldwide's office was located at the Samsung China headquarters in China Merchants Tower, Chao Yang District.

The new office premises, located at Mapletree Tower on No. 108 Jianguo Road, Chaoyang District builds on Cheil Worldwide's presence in the region. Cheil Worldwide China was established in 1994.

The Beijing office, the largest of Cheil Worldwide's existing four offices in the China region, will be managed by Yongsuk Kim, President and Head of Regional China Headquarters.

Cheil Worldwide Inc. is Korea's largest advertising & marketing agency and the 16th largest advertising agency in the world, as ranked by Advertising Age. Established in 1973 with headquarters in Seoul, Korea, Cheil has 29 networks in 25 countries with over 1,500 employees. Cheil offers a full portfolio of marketing communications services including advertising, digital, PR, sports marketing, exhibition and display production, and production of large-scale performance events. Cheil Worldwide acts as the worldwide agency-of-record for the Samsung Group and its affiliates, such as Samsung Electronics, Samsung Construction and Trade, Samsung Fire and Samsung Life. Non-Samsung clients include Hankook Tires, Korea Tourism.

Organization and a roster of local Korean clients such as KT, Naver, Shinhan Financial Group, Woongjin and others (full list available upon request). Within Cheil Worldwide's portfolio of acquired companies are Beattie McGuiness Bungay (London), Open Tide China and The Barbarian Group (New York.)

For further information, please contact:

Cheil Worldwide PR / Global Communications

Irene Lam: +82-10-6416-2719

Email: irene.lam@cheil.com