Yatra.com extends Citibank EMI option for affordable travelling solutions

Company Brief

New Delhi, August 11, 2010

Yatra.com, India's leading online travel portal, today launched a new payment option for its domestic and international air travelers through the Citibank EMI service. This new mode of payment will give Yatra consumers an equated monthly installments payments option with no extra charges. This service is currently available for the Citibank credit card holders only and is vailid only for online travel bookings made on Yatra.com.

To avail this offer, customers have to follow three simple steps i.e. search for the travel of their choice using the travel booking form, choose their preferred airline or hotel booking and continue with the booking process. Lastly on the payment page, select the EMI option and complete the booking with their Citibank credit card. This new service will increase the convenience for travellers, especially those who book bulk tickets. They will now pay only a part of the total amount reducing their monetary burden at a point of time.

Speaking on the offer, Pratik Mazumder, Head of Marketing and Strategic Relations, Yatra.com, said, "In our endeavour to provide the best deals to our customers, this additional payment option will allow the travelers to plan their expenditure over a period of time. This service should facilitate airlines and hotels to increase their bookings and serve as a delight to all the Citibank credit card holders who book on yatra.com."

In the last couple of months, Yatra.com has introduced a number of distinctive schemes and offers including the recent 'The 3G" offer that promises best deals and offers at an unbeatable price range. One of the key features of the offer is two free tickets on every purchase on Yatra.com. The offer is valid till August 15, 2010 and can be availed across India through its official website, mobile phones and retail lounges. It plans to tap 5 lakh customers across the country with this grand offer.

For further information, please contact:

Avina Media

Chetna Sachdeva

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Email: chetna@avian-media.com