Saregama launches its Wellness Division 'Temple Wellness ' with its first wellness film

Company Brief

New Delhi, October 05, 2011

Saregama, India's flagship Music and Entertainment Company announces the launch of its Wellness division, Temple Wellness by launching its first wellness film ‘5 Ancient Tibetan Rites' with Raageshwari Loomba , Leander paes, and Lorraine More.

Temple Wellness, a one stop shop solution to preventive wellness facilities will broadly cater in four aspects of wellness to start with:

* Spirituality

* Yoga and Meditation

* Modern forms of fitness

* Diet and nutrition

These initiatives will diversify through Audio / Video distribution (DVDs/VCDs/music) and workplace/corporate wellness programs. Temple Wellness is committed to produce high-quality films on healthy living and lifestyle, focusing on improving health, fitness and spiritual being. We will also explore meditative music through music therapies and various aesthetics of music.

The 5 Ancient Tibetan Rites are an ancient and potent set of practices which were formulated over 2500 yrs ago, and are mostly practiced by Tibetan monks. They work mainly on our 7 key chakra's and endocrine system, thus slowing down the ageing process, reset our body to optimum functioning and fill us with a dynamic, youthful energy.

The film introduces us to this magnificent practice and goes on to demonstrate how to do the rites through a demo class, lists their benefits, methodology, rules of practice and culminates in a real time 'Do it Along' section with Raageshwari Loomba.

Mr. Apurv Nagpal, MD, Saregama says "Saregama is launching its Wellness division today via a new brand - Temple Wellness . Its a missing need in this day and age of health and fitness consciousness, and Saregama is one of the first organized players to enter this arena. We expect the Indian health and wellness industry to grow at CAGR of 20 percent for the next 3 years and we definitely want to be a part of it. Its quite apt that we kick-start with the 5 Ancient Tibetan Rites as it has great traction amongst senior Saregama personnel and we plan to make it available via retail, TV & internet."

Mr. Adarsh Gupta, Business Head - Music, Saregama states "Staying fit and working out is a major challenge in our hectic lifestyles. Keeping this in mind we are launching our wellness division - Temple Wellness. Our first product - 5 Ancient Tibetan Rites showcases 5 simple aasans that require just 20 minutes of your time everyday to give you dynamic energy and the fountain of eternal youth. Raageshwari, infact, has been practising this for quite sometime and we are pleased that she has associated with us for this film. We will continue delighting our consumers with many more such films from our brand - Temple Wellness.”

Raageshwari Loomba, well-known actor, singer, television personality and now a keen 5 rites practitioner says, "There is a sudden emergence of awareness amongst people at large especially the younger generation to embrace healthier life style. 5 Ancient Tibetan Rites, is a boon to humanity, which not only keeps one fit and energetic but also eternally Youthful. I have been religiously practising the 5 Tibetan Rites and the results are for all to see in this inspiring film. I am extremely pleased to be associated with Saregama in uncovering this fountain of youth for the benefit of people.”

Leander Paes added, "Physical and Mental strength is very important for success, I try to keep myself fit with these 5 rites to be fitter than the young blood i compete with in various completions globally. I feel so young everyday and I've already started preparing myself for 2012 Olympics".

Experience the wonders of the 5 Rites, and rediscover youthfulness.

5 simple techniques...only 20 minutes a day!

Priced at Rs. 295/- this DVD is available nationally at all leading stores and can also be directly purchased from Saregama website: www.saregama.com

For further information, please contact:

Saregama

Nikhil Kashyap

Mobile: 9820264545

Email: nikhilkashyap0@gmail.com