100 Corporates engaged in 3rd Season of Corporate Talent Championship

Company Brief

Mumbai, September 9, 2014

The 3rd edition of Corporate Talent Championship

(CTC), a one-of-its- kind contest, organised by engage4more has witnessed a

steadfast growth with 100 Corporate houses engaged in this inter corporate

contest. Smart marketers are fast utilizing this robust, integrated

platform to get their brand stories across to a vast pool of potential

target audience in the corporate world.

Launched in December 2012, CTC is a unique offering of engage4more that

promises key deliverables including brand visibility across popular media

along with consistent and longer period of engagement with potential

customers.

The strong component of popular media makes it an end to end marketing

solution packaging activation, electronic and social media into one. All

the editions of CTC have been promoted through YouTube, Facebook (

www.facebook.com/ctcstars) and Twitter pages apart from on-ground

activations at corporate parks, and engage4more's pool of clients and

well-wishers.

Consumer brands like Blackberry, TVS, Dabur and Sodexo - sponsors of CTC

editions have leveraged this comprehensive marketing podium to immensely

expand their brand visibility in the corporate world through unique

marketing campaigns during the events like sampling, selling product story

via quizzes, flash mobs, digital contests and on air integrations.

Already in its 3rd edition CTC has so far had over 10,000 employees

registering online from across eight cities including Mumbai, Bengaluru,

Delhi, Kochi, Hyderabad, Trivandrum, Chennai and Pune to pursue their

passion.

The grand finale of the 3rd edition of CTC, to be held at Mumbai's Sahara

Star Hotel on 20 September, will be aired on NDTV Prime. Celebrity judges

including film director Madhur Bhandarkar, musician Leslie Lewis and

choreographer Toby Fernandes will judge the final performances.

As Nishant Parashar, Director - engage4more points out, "Our effort to

launch the World's largest Inter Corporate contest for the first time

online, in the Performing Arts category enhanced brand visibility and reach

globally. The grand finale of the 3rd edition of CTC will gather some of

the largest Corporate names across sectors, like Reliance Infrastructure,

iGate Global Solutions, Shoppers Stop, Naukri.com, Birla Sun Life and many

more as participants battle it out to win exciting prizes from TVS Wego, VU

Television & Gift Vouchers from Sodexho."

With a gestation period spanning over 3 months in a corporate premise, CTC

with its different stages of contest keeps the engagement and visibility

among participating organizations consistent and buzzing for a longer

period making it reach out to a level of scale and involvement unheard of

in the corporate world.

Mr. Parashar further adds, "Brands have been trying many ways to engage

with their employee pool, with no cutting edge platform available.

engage4more, with its strong working relationships with large corporate

houses as employee engagement partner, has created a unique IP that

promises an enormous engagement opportunity reaching out to more than 100

corporates."

The contest is also a great way for organization's top people facing

executives to stay connected with the larger employee base. "There is no

engagement vehicle currently available for the corporate world that has

endorsement not just from the CEO offices but also from HR and Corporate

Communication heads", retorts Mr. Parashar.

For further information, please contact:

Aarti Kadam

Mobile: +919821579493

Email: kadam.aarti88@gmail.com