Samsung announces the launch of first wide screen CDMA phone

Compnay News

New Delhi, May 26

Changing its gear in CDMA handset market, Samsung Telecommunications India Pvt. Ltd. today announced the first of its many initiatives by unveiling India’s first wide screen CDMA phone “Wideo” available exclusively for Tata Indicom customers. The Wideo is a trendy high end phone, packed with a host of Multimedia features. It is easily one of the hottest phones in its segment and offers superior Style, Technology and User Experience.

On the occasion of the launch, Mr. H. C. Ryu, Managing Director, Samsung Telecommunications India Pvt. Ltd. stated, “We expect to fuel the growth of the CDMA industry in the Indian market through the consistent launch of our innovative and stylish products. We have launched our new phone Wideo with an aim to revolutionize CDMA handset market and offer Indian customer world’s best product. Wideo’s high end multimedia capability and stylish design along with ease to operate will delight the upper class Indian consumer. We value our association with Tata Indicom and look forward to further strengthen Tata Indicom’s Handset portfolio. ”

Mr. Darryl Green, Chief Executive Officer, Tata Teleservices, stated “ It gives us great pleasure to associate with Samsung. At Tata Teleservices it is our constant endeavor to enhance the quality and convenience of everyday life, through the use of superior technology available at a reasonable cost. At Tata Teleservices we believe in adding not just to our services but products alike. We have seen great support from the customers who have chosen our services, and we believe that the introduction of Samsung Wideo will only firm their belief in us being the right choice of telecom service provider.”

Tata Teleservices Limited is launching 60X365 Offer exclusively on Wideo. Under this offer, the subscriber who purchases a Wideo shall enjoy 60 Minutes of Local / STD calls free every day for a period of 1 year from Tata Indicom to any of the networks.

Mr. Hyunbai Kim, VP & Head CDMA Samsung Telecommunications India Pvt. Ltd. stated,

“The Samsung Wideo has been designed to put superior multimedia experience in your palm. Among the many slick and tremendously advanced features that this phone has to offer is a 262K TFT Horizontal Swivel screen, 1 Mega Pixel rotating camcorder with up to 2 hours of video recording, Dual stereo speakers, 3D Gaming, MP3 Player, Speaker Phone and a Pen drive memory with 45 MB storage space. Wideo also supports multimedia communications with Multimedia messaging with capability to send and receive video clips. The Wideo allows access to Exciting 3D games downloads, MP3 Tune downloads, Video / Audio streaming and a host of other Value Added Services on Tata Zone. Wideo has an in built modem for high speed internet access up to 144 kbps.”

For non stop action Wideo is supported with a host of free accessories which include, longer lasting Extended Battery in addition to regular battery, Cradle battery charger for independent battery charging, Stereo Headset, Leather carry pouch and Data cable. Samsung Wideo is available in premium Silver Colour, priced at Rs.21,999 along with Tata Indicom 60 X 365 offer.

In addition, the customer gets till August 15th, free video, three ringtones and two 3D games downloads from Tata Indicom. This is to enhance the overall Wideo experience.

Mr. Dinesh Sharma, Head Marketing & Sales (CDMA) Samsung Telecommunications India Pvt. Ltd. stated, “Samsung shall be hosting a specially focused website www.samsungwideo.com for Wideo. This shall be the first dedicated site for a CDMA handset in India with an online purchase option for the consumer. Samsung launched the website at the event. Samsung shall also for the first time be focusing on online advertising for a CDMA handset apart from the conventional media.”

For further information, please contact:

Yuvraj Mehta

Manager, Corporate Communications

Samsung Telecommunications India

email: yuvraj.mehta@samsung.com

Ruhee/ Saloni

Integral PR

ruhee@integralpr.com