BBDO India appoints Ritu Sharda as senior ECD, Delhi

Accounts she will work on include 7Up, Quaker Oats, Mirinda, Zandu, Wrigley's, SC Johnson and Exxon Mobil.

BBDO India has appointed Ritu Sharda as senior executive creative director, Delhi.

Accounts she will work on include 7Up, Quaker Oats, Mirinda, Zandu, Wrigley's, SC Johnson and Exxon Mobil. She will also handle the creative requirements for new business in Delhi.

Commenting on Sharda's appointment, Josy Paul, chairman and chief creative officer, BBDO India, says, "We are thrilled to have Ritu Sharda leading the creative culture and product of BBDO in Delhi. Ritu is a transformational artist, poet, writer, social observer, and an internationally recognised builder of big brands... our Delhi team will benefit greatly from her creative energy and inspired leadership."

On joining BBDO India, Sharda says, "I am super excited. I met Josy a couple of months back and it was an absolute delight... I love the kind of work BBDO is doing. The time, the place, everything feels just right."

Agencies she has worked at in the past include McCann, Publicis India, DDB Mudra and Contract.

Brands she has worked on in her career so far include Aviva, Coca-Cola, HP, Microsoft, MasterCard, Dabur, Samsung, Maggi, HBO, McDonald's and Nestle, among others.