afaqs! news bureau

Arun Icecreams partners with Sunrisers Hyderabad for IPL 2024

Arun Icecreams logo will be displayed on Sunrisers Hyderabad players' helmets and caps, enhancing brand recognition among cricket fans.

Arun Icecreams is thrilled to announce its partnership with Sunrisers Hyderabad as the official ice cream partner for the T20 Cup 2024 season. This collaboration marks a milestone for Arun Icecreams as it seeks to reinforce its presence in the Andhra Pradesh and Telangana markets.

The partnership between Arun Icecreams and Sunrisers Hyderabad exemplifies a shared vision for excellence and diversity. Just like the dynamic team of Sunrisers Hyderabad, led by the formidable Pat Cummins, Arun Icecreams offers a wide range of flavours and specialities to cater to diverse tastes and preferences.

"We are delighted to be associated with Sunrisers Hyderabad, a team known for its outstanding performance and dedication. This partnership not only allows us to engage with cricket enthusiasts but also strengthens our commitment to providing quality products to consumers in the region", said a spokesperson for Arun Icecreams.

As part of the collaboration, the Arun Icecreams logo will be displayed on the lead helmets and caps of the Sunrisers Hyderabad players throughout the T20 Cup 2024 season. This visibility will further enhance the brand's reach and recognition among cricket fans across the country.

“We are excited to welcome Arun Icecreams on board as our official Ice Cream Partner", said by Shanmugam, CEO, Sunrisers Hyderabad. "Their commitment to excellence and innovation resonates with our team's ethos, and we look forward to a successful partnership both on and off the field."

With this strategic alliance, Arun Icecreams aims to leverage the popularity and excitement of IPL cricket to connect with consumers and expand its market presence in Andhra Pradesh and Telangana.

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