Evan and the Fearless Girl's year-end high

By afaqs! news bureau, New Delhi, November 20, 2017
If the Fearless Girl was the rage of outdoor advertising, Evan achieved similar recognition for film.
BBDO New York's Evan and McCann New York's Fearless Girl won top honors at the Epica Awards.

The Epica Awards (an international award show judged by journalists who cover the marketing industry) is the latest feather in the respective caps of the Fearless Girl and Evan.

Launched in December last year, Evan's is the story of a budding teen romance story culminating in a shocking twist. At Epica, the short film won the Grand Prix in film, along with three golds in public interest, copywriting and storytelling, and online and viral films.

It also won a silver for direction and cinematography. And it has been viewed more than 10 million times on YouTube. The campaign was created for gun violence prevention Group Sandy Hook by BBDO New York.

McCann New York Fearless Girl needs no introduction. Created to encourage the inclusion of more women in corporate leadership and raise awareness of the clients SHE Fund, which invests in such companies Fearless Girl has dominated many of the year advertising award shows and frequently taken top honours.

At Epica, the statue won the Grand Prix for outdoor.

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