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Suman Srivastava

When Cristiano Ronaldo 'moved' millions for Coca-Cola Marketing
When Cristiano Ronaldo 'moved' millions for Coca-Cola
By Aishwarya Ramesh
Jun 17, 2021 05:20 IST 5 Min read
Learning from the Tanishq episode: When ads cause controversy, should brands stand by the work or apologise? Advertising
Learning from the Tanishq episode: When ads cause controversy, should brands stand by the work or apologise?
By Aishwarya Ramesh
Oct 14, 2020 05:30 IST 7 Min read
Apple launches online store in India; what does it herald for the brand’s future? Marketing
Apple launches online store in India; what does it herald for the brand’s future?
By Aishwarya Ramesh
Oct 07, 2020 05:20 IST 5 Min read
Dabur launches 'Sanitize' soap; a look at the 'immunohygiene' segment Marketing
Dabur launches 'Sanitize' soap; a look at the 'immunohygiene' segment
By Aishwarya Ramesh
Jul 30, 2020 05:10 IST 5 Min read
Persuasion to tough love - consume responsibly, exhort brands Advertising
Persuasion to tough love - consume responsibly, exhort brands
By afaqs!, Mumbai
Aug 06, 2019 23:25 IST 5 Min read
NEXA and Rahman on the hunt for international music aficionados News
NEXA and Rahman on the hunt for international music aficionados
By afaqs!, New Delhi
Jun 24, 2019 00:48 IST 4 Min read
Should 'desh ki mitti se bani tiles' Kajaria re-think its Akshay Kumar association? News
Should 'desh ki mitti se bani tiles' Kajaria re-think its Akshay Kumar association?
By afaqs!, New Delhi & Abid Hussain Barlaskar
May 12, 2019 23:42 IST 4 Min read
Hindustan Times stakes claim to Mumbai in 3-film campaign Advertising
Hindustan Times stakes claim to Mumbai in 3-film campaign
By afaqs!, New Delhi & Sunit Roy
May 02, 2017 05:30 IST 5 Min read
"Old paradigms of marketing worked for FMCG": FCB Ulka's Suman Srivastava on his first book 'Marketing Unplugged' News
"Old paradigms of marketing worked for FMCG": FCB Ulka's Suman Srivastava on his first book 'Marketing Unplugged'
By Ashwini Gangal & afaqs!, Mumbai
Jun 03, 2016 05:30 IST 4 Min read
Who promotes Onida better - Devil or God? Advertising
Who promotes Onida better - Devil or God?
By afaqs!, Mumbai & Suraj Ramnath and Ashwini Gangal
May 05, 2016 05:30 IST 4 Min read
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