Results for 'Agency Culture'


Pitch fee: A reality for only a select few agencies, still elusive for many

A few brands are finally opening up to the idea of compensating agencies for their ideas, however this is still not a widely accepted practice in the Indian ad industry.
Guest Article

Decoding Agency Culture - An Ad Man’s Perspective

The perceived ‘easy-going’ and ‘fun-filled’ work culture of advertising agencies has come under the radar.