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Results for 'Agency Culture'
By
Nisha Qureshi
Advertising
Pitch fee: A reality for only a select few agencies, still elusive for many
A few brands are finally opening up to the idea of compensating agencies for their ideas, however this is still not a widely accepted practice in the Indian ad industry.
By
Suveer Bajaj
Guest Article
Decoding Agency Culture - An Ad Man’s Perspective
The perceived ‘easy-going’ and ‘fun-filled’ work culture of advertising agencies has come under the radar.