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Results for 'Hallyu Wave'
By
Benita Chacko
Advertising
ITC Bingo! rides the Hallyu wave; launches Korean-flavoured chips
The brand has collaborated with popular South Korean singer Aoora for a new song titled "Maeun Maeun".
By
Aishwarya Ramesh
Media
Why do Indian audiences relate strongly to dubbed Korean shows?
Their popularity was limited to the North East until Covid came along. Now several TV channels run K-dramas. Zing TV is the latest.