Results for 'ISL'


How will the Reliance-Star merger impact the sports advertising universe?

According to experts, while the ad rates for cricket IPs will hit the roof, emerging sports are likely to build value and attract advertisers.

Why and how are Indian broadcasters tapping sports beyond cricket?

We take a look at the rise of niche sports broadcasting and viewership in India.

"While the Pro Kabaddi League is an established product, it doesn't have to be the only one..."

Points of View

POV: Can Media and Money Change Football in India?