Results for 'Nisha Sampath'

Points of View

By rubbing HUL the wrong way, has Sebamed been smart or stupid?

In just a few days, Sebamed, thanks to its ads, got written about by countless news outlets. That's great PR. But is it worth the legal backlash?
Marketing

Ariel targets convenience seeking Indian with 'laundry PODs', an international 'detergent capsule' format

With a new format, P&G looks to disrupt the detergent segment, that comprises soap bars, powders and liquids.