Results for 'WFH furniture'

Advertising

"In research, averages are misleading when it comes to Indian consumers": Kavitha Rao, IKEA

The country commercial manager of IKEA talks about WFH, home decor trends and the Indian market as a whole.
Marketing

As demand for home décor, ‘WFH furniture’ doubles, IKEA, Amazon, Flipkart, Pepperfry share shopper trends

Bean bags, lamps, beds, table décor, home fragrance are among frequently bought items. Flipkart has seen a 50% increase in bar cabinet sales.