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Lakshmipathy Bhat
Stories by 'Lakshmipathy Bhat'
By
Lakshmipathy Bhat
Guest Article
Ageism in advertising: it’s about the (thin) margins
The pressure is definitely on the senior talent to prove their worth. But, there's also a flip side.
By
Lakshmipathy Bhat
Marketing
Debate around fairness creams: room for grey areas
Loss of revenue for the company and its negative impact on jobs, the incomes of those in the distribution chain are factors to be considered seriously.
By
Lakshmipathy Bhat
Guest Article
The digital pre-fix to marketing: to drop or not?
When there exists no 'TV marketing', why then did we coin 'digital marketing' as a term?
By
Lakshmipathy Bhat
Blog
Indian Motorcycle mocks Harley Davidson: competitive ad done well
Indian Motorcycle mocks Harley Davidson: competitive ad done well
By
Lakshmipathy Bhat
Blog
The world's first live tweeting animal: Social Media guru #tweetingbadger
The world's first live tweeting animal: Social Media guru #tweetingbadger
By
Lakshmipathy Bhat
Blog
Great ad slogans of recent times
Great ad slogans of recent times
By
Lakshmipathy Bhat
Blog
W+K's social strategy to hire Social Strategist for Old Spice
W+K's social strategy to hire Social Strategist for Old Spice
By
Lakshmipathy Bhat
Blog
Twitter campaigns from brands: Thoughts on the new 'Trend'
Twitter campaigns from brands: Thoughts on the new 'Trend'
By
Lakshmipathy Bhat
Blog
Blendtec: The best of new media marketing
Blendtec: The best of new media marketing
By
Lakshmipathy Bhat
Blog
Windows 8: Set for the new screen wars?
Windows 8: Set for the new screen wars?
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