With his independent new venture, Raj Nayak aims to get a larger pie of the TV ad sales business and also explore newer avenues. How large can an outsourced ad network like Aidem Ventures become? afaqs! reports

In the first part of the story, we talked about how each English daily is trying to lure Chennaites. The second part talks about how the advertising scene for the Chennai English print players could shape up in the near future

A fascinating battle is unfolding. Can The Times of India successfully challenge The Hindu in its stronghold?