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Deepashree Banerjee
Stories by 'Deepashree Banerjee'
By
Deepashree Banerjee
Advertising
Cadbury Dark Milk – chocolate for grown ups
The brand ropes in Aishwarya Rai Bachchan as the face for Cadbury Dark Milk in India.
By
Deepashree Banerjee
Advertising
Saffola's Green Coffee promotes healthier lifestyle
We spoke to a few experts to understand if the market is ready for green coffee...
By
Deepashree Banerjee
Marketing
What logos do Indians like to wear?
After KFC, Pepsi is trying to make its mark in the apparel space. We turn to a few veterans to seek answers...
By
Deepashree Banerjee
Media
“The Indian market is still fragmented across its landscape”
OPPO's recently appointed VP, Sumit Walia, talks about how the brand gets around this...
By
Deepashree Banerjee
Advertising
Using animals to add a clutter-breaking twist ..
That was the idea behind this quirky campaign for Mahindra Lifespaces’ recently launched residential project ‘Vicino’..
By
Deepashree Banerjee
Advertising
From demonstrating strong, lustrous hair to celebrating mother-daughter bond...
Hindustan Unilever's (HUL) hair-care brand-Clinic Plus has sure come a long way.
By
Deepashree Banerjee
Marketing
“All our cult.fit trainers are influencers in their own right.."
We chat with Naresh Krishnaswamy, growth and business, Cure.fit, about TG, expansion plans and more...
By
Deepashree Banerjee
Marketing
Netflix's luggage activation at airports..
They went an extra mile to promote season 3 of crime drama series Money Heist..
By
Deepashree Banerjee
Marketing
Why does Burger King stop selling its Whoppers for a day?
To support arch-rival McDonald's philanthropic move..No kidding..Read on to know more..
By
Deepashree Banerjee
Marketing
This is how RB takes cue from Modi's Fit India Movement..
The consumer goods firm recently launched a new variant of its popular pain relieving brand Moov...
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