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Aishwarya Ramesh

What will Netflix’s 'free weekend' Streamfest do for the platform, the binger, and the streaming ecosystem?POV
What will Netflix’s 'free weekend' Streamfest do for the platform, the binger, and the streaming ecosystem?
By Aishwarya Ramesh
Dec 04, 2020 05:30 IST 6 Min read
Spotify announces Wrapped 2020 - a look back on the year's music trends Marketing
Spotify announces Wrapped 2020 - a look back on the year's music trends
By Aishwarya Ramesh
Dec 02, 2020 14:47 IST 2 Min read
Swiggy introduces platform fee of Rs 2 on all food orders POV
Will Swiggy's stance act as a ray of hope in the face of trolling?
By Aishwarya Ramesh
Dec 02, 2020 05:10 IST 4 Min read
Photos of French fries, noodles and momos... on the Amazon shopping app?Marketing
Photos of French fries, noodles and momos... on the Amazon shopping app?
By Aishwarya Ramesh
Dec 01, 2020 05:10 IST 3 Min read
"Shareability of content is an important currency in communication": Shakti Upadhyay, Kia MotorsMarketing
"Shareability of content is an important currency in communication": Shakti Upadhyay, Kia Motors
By Aishwarya Ramesh
Nov 27, 2020 05:20 IST 3 Min read
Google Pay offers rewards tied across e-commerce platforms and trialsMarketing
Google Pay offers rewards tied across e-commerce platforms and trials
By Aishwarya Ramesh
Nov 24, 2020 05:20 IST 2 Min read
How do I order alcohol home? Let me count the ways…Marketing
How do I order alcohol home? Let me count the ways…
By Aishwarya Ramesh
Nov 23, 2020 05:20 IST 7 Min read
From advertising to marketing to a fashion designer now… Vishwajeet Singh Rana’s journeyProfile
From advertising to marketing to a fashion designer now… Vishwajeet Singh Rana’s journey
By Aishwarya Ramesh
Nov 19, 2020 05:20 IST 4 Min read
Tide joins laundry PODs segment in IndiaMarketing
Tide joins laundry PODs segment in India
By Aishwarya Ramesh
Nov 18, 2020 05:20 IST 7 Min read
From tech-backed powder to dissolving pods, the journey of the laundry detergent segment…Marketing
Ariel targets convenience seeking Indian with 'laundry PODs', an international 'detergent capsule' format
By Aishwarya Ramesh
Nov 12, 2020 05:30 IST 6 Min read
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