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Shreyas Kulkarni

Shreyas Kulkarni is an assistant editor at afaqs!, where he leads coverage of the advertising, marketing, and media industries. He is fascinated by how brands connect with consumers in an evolving media landscape.

Hrithik Roshan bats for WhiteHat Jr... What will this do to the brand's image?Advertising
Hrithik Roshan bats for WhiteHat Jr... What will this do to the brand's image?
By Shreyas Kulkarni
Dec 02, 2020 05:20 IST 5 Min read
Cure.fit woos calorie counters with YouTube content that asks them to co-script while watchingMarketing
Cure.fit woos calorie counters with YouTube content that asks them to co-script while watching
By Shreyas Kulkarni
Nov 27, 2020 05:30 IST 5 Min read
CRED, PhonePe, Paytm, Amazon... all platforms to pay your credit card bill onMarketing
CRED, PhonePe, Paytm, Amazon... all platforms to pay your credit card bill on
By Shreyas Kulkarni
Nov 25, 2020 05:20 IST 3 Min read
"We will take share from both MNCs and regional brands": Mohan Goenka, EmamiInterviews
"We will take share from both MNCs and regional brands": Mohan Goenka, Emami
By Shreyas Kulkarni
Nov 23, 2020 05:30 IST 5 Min read
"We never pitch to parents to pay for courses; it's about making quality education available": Karan Shroff, UnacademyProfile
"We never pitch to parents to pay for courses; it's about making quality education available": Karan Shroff, Unacademy
By Shreyas Kulkarni
Nov 19, 2020 05:30 IST 6 Min read
Bolo Indya now lets creators charge users for attending their specialised sessions… Marketing
Bolo Indya now lets creators charge users for attending their specialised sessions…
By Shreyas Kulkarni
Nov 17, 2020 05:20 IST 4 Min read
Truecaller takes on scam callers and hits them where it hurts the most...Advertising
Truecaller takes on scam callers and hits them where it hurts the most...
By Shreyas Kulkarni
Nov 16, 2020 05:20 IST 4 Min read
Low calorie sweetener Sugar Free extends brand to premium dark chocolate; will health freaks take a bite?Marketing
Low calorie sweetener Sugar Free extends brand to premium dark chocolate; will health freaks take a bite?
By Shreyas Kulkarni
Nov 13, 2020 05:30 IST 6 Min read
From working in sales to scoring music for CRED’s IPL campaign, meet Karan MalhotraProfile
From working in sales to scoring music for CRED’s IPL campaign, meet Karan Malhotra
By Shreyas Kulkarni
Nov 11, 2020 05:10 IST 9 Min read
Have bullies and bigots taken Tanishq's advertising hostage?POV
Have bullies and bigots taken Tanishq's advertising hostage?
By Shreyas Kulkarni
Nov 10, 2020 05:30 IST 7 Min read
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