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Yash Bhatia

Yash Bhatia, a senior correspondent at afaqs!, brings sharp insights into marketing, advertising, e-commerce, and social media trends. With a knack for dissecting business strategies and uncovering industry buzz, he crafts compelling stories that illuminate the evolving world of brands and consumer behaviour.

Uniqlo India is on the lookout for a creative agency Advertising
Uniqlo India is on the lookout for a creative agency
By Yash Bhatia
Nov 28, 2023 16:33 IST 1 Min read
CRED sends hammers & wrenches to influencers Influencer Marketing
CRED sends hammers & wrenches to influencers
By Yash Bhatia
Nov 23, 2023 05:10 IST 2 Min read
DTDC's filmy package: Reserves 10% of its annual marketing budget for SRK's 'Jawan' Marketing
DTDC's filmy package: Reserves 10% of its annual marketing budget for SRK's 'Jawan'
By Yash Bhatia
Nov 21, 2023 05:30 IST 4 Min read
Justdial's Prasun Kumar joins Magicbricks People Spotting
Justdial's Prasun Kumar joins Magicbricks
By Yash Bhatia
Nov 17, 2023 17:43 IST 1 Min read
Hit wicket or hit songs? Reviewing the impact of World Cup 2023 anthems Marketing
Hit wicket or hit songs? Reviewing the impact of World Cup 2023 anthems
By Yash Bhatia
Nov 17, 2023 05:30 IST 5 Min read
Can Haldiram’s be to Indian food what McDonald’s is to burgers? Marketing
Can Haldiram’s be to Indian food what McDonald’s is to burgers?
By Yash Bhatia
Nov 14, 2023 05:30 IST 8 Min read
Singapore Tourism Board positions itself as shopping destination; three brands feature at Nykaaland Marketing
Singapore Tourism Board positions itself as shopping destination; three brands feature at Nykaaland
By Yash Bhatia
Nov 09, 2023 05:20 IST 4 Min read
Sleepwell hits snooze on celebrity endorsements amid back-to-back campaigns Advertising
Sleepwell hits snooze on celebrity endorsements amid back-to-back campaigns
By Yash Bhatia
Nov 02, 2023 05:30 IST 5 Min read
Virtual try-ons: Closing sales or just a fleeting fad for brands? Marketing
Virtual try-ons: Closing sales or just a fleeting fad for brands?
By Yash Bhatia
Oct 27, 2023 05:30 IST 6 Min read
How Schindler India looks to transform in-lift advertising with Times OOH Top Story
How Schindler India looks to transform in-lift advertising with Times OOH
By Yash Bhatia
Oct 25, 2023 05:20 IST 4 Min read
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