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Companies

PVR Cinemas launches V-Pristine, a highly specialised cleaning and disinfection services

Currently, the service is available in Delhi-NCR, but the company aims to expand the services to Bengaluru, Hyderabad, Chennai, Mumbai and Kolkata shortly.
Marketing

"A fourth of our apparel revenue on our online store comes from women": Royal Enfield’s Puneet Sood

Speaking on the occasion of the limited-edition helmet’s launch for it’s 120th anniversary, the Global Head- Apparel Business and Gordon May, brand’s historian share the process of creating the helmets that depict the brand’s history.
Advertising

“Staycations continue to be one of our largest businesses”: Ritu Mehrotra, Booking.com

A chat with the leading travel aggregator platform’s regional manager – South Asia, about what the travellers are looking for.
Guest Article

The Sanjana Effect: almost 50 girls were named after Pepsi’s 1993 ad

One of them wrote this article. She also tracked down the other ‘Sanjus’.
Advertising

Swiggy Genie presents itself as your last-minute “need it now” aid in a new set of ads

The in-app feature/service lets you pick up and drop any item from anywhere in your city.
Marketing

Snap blames Apple’s privacy update for Q3 earnings slump

The update is part of Snap’s causes for its revenue earning falling below expectations.
Advertising

Dabur responds after 'lesbian karva chauth' ad for Fem Bleach gets flak

The company has issued an official statement on social media. Watch the ad and read the statement here.
Advertising

“Staycations continue to be one of our largest businesses”: Ritu Mehrotra, Booking.com

A chat with the leading travel aggregator platform’s regional manager – South Asia, about what the travellers are looking for.
Guest Article

The Sanjana Effect: almost 50 girls were named after Pepsi’s 1993 ad

One of them wrote this article. She also tracked down the other ‘Sanjus’.
Advertising

Swiggy Genie presents itself as your last-minute “need it now” aid in a new set of ads

The in-app feature/service lets you pick up and drop any item from anywhere in your city.
Marketing

Snap blames Apple’s privacy update for Q3 earnings slump

The update is part of Snap’s causes for its revenue earning falling below expectations.
Advertising

Dabur responds after 'lesbian karva chauth' ad for Fem Bleach gets flak

The company has issued an official statement on social media. Watch the ad and read the statement here.