Top Story

Marketing

Vistara merges into Air India; how will the ailing legacy carrier plan its rebirth?

The union makes Air India the country's leading domestic and international carrier with 218 birds in the sky.
Media

80% Indian streamers prefer ad-supported streaming: Magnite report

Gavin Buxton, managing director, Asia of the independent sell-side advertising platform, shares insights from its recent study.
Media

Digital ad insertions witness a drop in July-September: report

The TAM AdEx digital quarterly report states that the services sector had the highest share of ad insertions (44%), followed by education (13%).
Marketplace

Is it Good Enough to be First in the Business of Advertising?

Our guest author Vishal Borade says being the first doesn’t guarantee success unless you are smart enough.
Media

Senior journalist Ravish Kumar quits NDTV

The Ramon Magsaysay Award-winning news anchor used to host the programmes Hum Log, Ravish Ki Report, Desh Ki Baat and Prime Time.
Media

Prannoy Roy and Radhika Roy resign as directors on board of RRPRH

The resignation comes a day after NDTV said an entity backed by the founders had issued shares to a unit of Adani Group.
Marketing

25% of Maruti Suzuki’s new car sales are triggered by exchanges: Shashank Srivastava

The senior executive director, marketing and sales, Maruti Suzuki, talks about the automaker’s re-selling platform True Value, expected sales, organised pre-owned car market, and more.
Digital

Luminary is looking to create stories from India: Akhila Shankar, director - international

US-headquartered podcasting platform Luminary has arrived in India with two shows. It plans to develop listenership for its subscription-only content in the country.
Advertising

Bingo! compares its 'Hashtags' Chips with phones

The 45-second commercial was recently released on the brand's social media platform in seven languages.
Marketplace

10 Best Agencies Providing Brand Strategy Services in India

Want your brand strategy to start a trend? Check out the agencies on afaqs! marketplace who are championing brand strategy.
Media

Digital ad insertions witness a drop in July-September: report

The TAM AdEx digital quarterly report states that the services sector had the highest share of ad insertions (44%), followed by education (13%).
Marketplace

Is it Good Enough to be First in the Business of Advertising?

Our guest author Vishal Borade says being the first doesn’t guarantee success unless you are smart enough.
Media

Senior journalist Ravish Kumar quits NDTV

The Ramon Magsaysay Award-winning news anchor used to host the programmes Hum Log, Ravish Ki Report, Desh Ki Baat and Prime Time.
Media

Prannoy Roy and Radhika Roy resign as directors on board of RRPRH

The resignation comes a day after NDTV said an entity backed by the founders had issued shares to a unit of Adani Group.
Marketing

25% of Maruti Suzuki’s new car sales are triggered by exchanges: Shashank Srivastava

The senior executive director, marketing and sales, Maruti Suzuki, talks about the automaker’s re-selling platform True Value, expected sales, organised pre-owned car market, and more.
Digital

Luminary is looking to create stories from India: Akhila Shankar, director - international

US-headquartered podcasting platform Luminary has arrived in India with two shows. It plans to develop listenership for its subscription-only content in the country.
Advertising

Bingo! compares its 'Hashtags' Chips with phones

The 45-second commercial was recently released on the brand's social media platform in seven languages.
Marketplace

10 Best Agencies Providing Brand Strategy Services in India

Want your brand strategy to start a trend? Check out the agencies on afaqs! marketplace who are championing brand strategy.