Ebony unveils Monsoon Hungama Shopping Extravaganza

Company press release, July 5, 2003

New Delhi

After the success of its 'Ebony Se Australia Tak' endeavor, Ebony- one of the largest retail showroom chain in India today launched its "Monsoon Hungama Shopping Extravaganza". This is yet another of Ebony's continuous initiatives at providing the very best to its customers. The scheme starting today until July 27, 2003 will provide Ebony customers with an access to an array of products in all sections like- Lifestyle, Household items, Apparels and accessories across its outlets in South Extension, Noida, Rajouri Garden, Faridabad.

The promotional scheme at Ebony offers shopping lovers top of the line products of well-known brands at excellent prices starting at Rs.99and also discounts of up to 30%. These include a wide range of products from household items, apparels, lifestyle and accessories. Ebony also has a unique offer that is akin to something like a Buy One Get One Free. The brands through this scheme include the likes of Lee Cooper, Indigo Nation, Scullers, Adidas, and many more. AND that is not all!!!. This scheme also has a lucky draw that entitles the shopper to win an Opel Corsa on purchase of Indigo nation Shirts at special price of Rs499/-.

Expressing his views on the Monsoon Hungama Shopping Extravaganza Mr. H.S.Kohli-Director-Operations, Ebony Retail Holdings Ltd. said " This is one of the most innovative schemes that we have launched in recent times. We seek to involve the customer in an experience that they will savor and cherish. I am confident that the range and quality of merchandise at our outlets will surely wow shopper to come back for more in what we feel could lay the basis for long term relationships."

Customers also have the option of availing discounts of up to 25% on Ebony brands like-ETC, ENY, Riviera, Kannigar, Bhartiyam in Fashion and Trendy wear, Party wear, Casuals and Semi Formals, Ethnic Salwars and Kurtis respectively. The prices of items on offer ranges from Rs.295-Rs.1095.

Some of the brands that are on offer during the month include names like- Carbon, Touchstone, Gili ,Cygnus, Orosilber in jewelery; Allen Cooper, Red Tape, Rockland, in footwear; Ferducci, Just Jane in ladies bags and Blow Plast range of luggage from VIP.

Introduced simultaneously across all eight showrooms of Ebony in South Extension, Rajouri Garden, Noida, Faridabad, Chandigarh, Amritsar, Jalandhar and Ludhiana, the 'Monsoon Hungama' offers some of the most innovative value for money propositions by a retail chain major.

Ebony seeks to make this a memorable shopping experience for its present and potential customers. As a retail chain that is known for maintaining the highest standards of quality and customer service, Ebony has been known to offer the greatest value propositions for the retail customers. The showroom is known for its innovative promotions that offer value-added benefits to shoppers across all stores right through the year. Ebony is characterized by an ambience that is comfortable, unobtrusive and spacious.

Attracting over 8000 people everyday, with the figure doubling over the weekends, The Ebony stores cater to over 50% of a consumer's shopping basket. Ebony has tie-ups with some of the best brands in cosmetics, apparels, fashion accessories, furnishing, lifestyle, and home furnishing crystal ware, kitchen appliances that ensure a wholesome global experience for its customers. Ebony is now open seven days a week with additional shopping hours everyday.

For further information contact:

Aradhna Kohli & Sandipan Ghatak

Perfect Relations

24319862-69

Direct- 24312172

Parul Bhasin

9811450494