Company press release, July 16, 2003
New Delhi
Godrej Consumer Products Limited (GCPL), a company committed to provide high quality products at all times, has launched an innovative concept in cleanliness with 'Cinthol Hand Sanitizer'. This innovation will give hygiene a new meaning, as the latest entrant is a liquid gel, which can clean hands with just one drop rubbed on your hands. Your hands will be 99.9% germs-free without soap, water or towel. Cinthol Hands Sanitizer contains an anti-bacterial agent-TCS to give 100% germ free hands. It is tested and certified by Clinical Research Laboratories, Inc. New Jersey USA. Cinthol Hand Sanitizer can be used anytime, anywhere for example, when you are traveling. Thus it affords convenience as well as cleanliness.
Announcing the launch of Cinthol Hand Sanitizer, Mr. Hoshedar K Press, Executive Director and President, Godrej Consumer Products Limited said, "Godrej has always endeavored to provide its consumers with innovative and unique utility offerings. There is a new trend of heightened hygiene consciousness emerging among consumers and therefore we realized it would be ideal to introduce Cinthol Hand Sanitizer, a revolutionary concept for germs free hands." Cinthol Hand Sanitizer was first launched in the Middle East in August 2000. Since January 2003 Godrej has been exporting to the SARS affected countries such as Singapore, Thailand and Hong Kong etc.
Cinthol Hand Sanitizer is available in four variants-Sandal, Cologne, Spice and Lime. A 100ml attractive bottle of Cinthol Hands Sanitizer is offered for Rs. 85/-. The product will be available at all the leading stores of the country.
About Godrej Consumer Products Ltd.
GCPL is a major player in the Indian FMCG market with presence in personal care; hair care, household care and fabric care categories. It has leading brands such as Cinthol, FairGlow, Godrej No.1, & Shikakai range of soaps, FairGlow fairness cream, Godrej shaving cream & hair dyes, Nupur Natural Mehendi, Colour Soft hair colours, Colour Gloss shampoo and Ezee liquid detergent. With an annual turnover of Rs. 514 crore, the company employs 918 persons and has three modern manufacturing facilities at Malanpur (M.P.), Guwahati (Assam) and Silvassa (U.T.). Associate Companies include Godrej Industries Ltd., Godrej Sara Lee Ltd., Godrej Agrovet Ltd., Godrej Tea Ltd. and Godrej Properties and Investments Ltd
For further information, please contact:
Anuradha Roy Chowdhury
Godrej Consumer Products Limited
Ph: 022- 25188083
Fax: 022- 25188065