Philips introduces MX3800 D Home Theatre System

Company press release, July 30, 2003

New Delhi

Philips India Limited, a subsidiary of Netherlands based Royal Philips Electronics, and India's most respected consumer electronics brand, has introduced the MX 3800 D Home Theatre, the all-in-one DVD/CD player with the Philips patented wOOx technology, which ensures superior bass. The advantage is that deeper bass adds dynamism to normal music and motion pictures. The 100 watts Philips wOOx subwoofer with a 6 1/2 woofer reflects sound waves off the floor adding to the impact. Coupled with all these features, the MX 3800 D blends stunning looks with unmatched style. All with a super power of 350 Watts RMS - at the most competitive price of Rs. 29,990/- (MRP).

Commented Ms Sharmila Sahai, GM, Audio & Videq, Consumer Electronics, Philips India Ltd., "Philips has enjoyed a very strong position in the audio and video segment and has earned considerable customer loyalty for itself. Hence we are constantly researching market trends, which has proven that the quality of sound deliverance is critical to the consumers of today. That made us come up with the MX3800 D to cater to this important need. Our motto is to leverage the superior Philips technology to meet changing customer needs."

The Philips MX3800 D which is compatible with DVD, DVD+RW, VCD, CD, CD-R, CD-RW and CD-MP3, comes equipped with Dolby Digital Surround Sound and offers the ultimate experience in home theatre surround using Dolby Digital 5.1 with six discrete channels of digital CD sound. Each channel carries its own sound and depending on what happens on screen each speaker plays its own unique role in providing the right sound. Dolby Digital delivers the expanded sense of depth, localization and overall realism, which was earlier available only in digital-surround-sound-equipped cinema halls.

The Philips MX 3800 D also comes equipped with DTS surround sound, which is a cinema surround sound audio format that offers superior digital audio performance than other available sound formats.

DTS offers more clarity and definition especially for higher tones. The better sound quality is a direct result of the limited sound compression (3:1 instead of 11:1 for Dolby Digital) and the 20-bit resolution.

DTS movie and music software is available on various DVD and CD titles. Hence with Discs encoded in the DTS format, the Philips MX 3800 D gives you the ultimate sound experience.

Features of Home Theatre MX 3800 D

· All in one Integrated DVD/CD player.

· Stunning looks with unmatched style.

· 6-Speaker package delivering 350 watts RMS power with five 2-way satellite speakers.

· Dolby Digital/ DTS Surround Sound receiver.

· 100-Watts wOOx subwoofer for deeper bass.

· Compatible with DVD, DVD+RW, VCD, CD, CD-R, CD-RW and CD-MP3 playback.

· Full function remote that works on Philips TVs too.

· The Night Mode feature that automatically reduces the volume difference during dramatic scenes without disturbing the neighbours or waking up the kids.

The 350 W surround power with a 6-speaker package comes with five two-way satellite speakers, 3x50W (left, right, center) and 2x50 W (rear) and a 100 W subwoofer. The system delivers a 350 W home theatre sound power (Impedence-6Ohm, Frequency Range 40Hz to 20kHz, 10% Total Harmonic Distortion). The speakers are acoustically specially designed to match the tonal characteristics of the receiver. The left, right and centre speakers are magnetically shielded to avoid interference with the television.

The system also has a full on-screen DVD Playback display for easy set up and operation. Other video features are Zoom, multi-angle and parental lock.

The MX 3800 D Home Theatre is available in select Philips Consumer Electronics outlets in key cities across the country.

About Philips

Philips India Limited, a subsidiary of the Netherlands based Royal Philips Electronics N.V., is a leader in Lighting, Consumer Electronics, Components, Semi conductors, Domestic Appliances & Personal Care with an unmatched range of internationally current products backed by superior design and technology. It also has an excellent distribution and after sales service network. Philips has been operating in India for 70 years. The Company's turnover is 2002 was over Rs. 16 billion and it employs over 3,100 employees at its six factories and several sales offices around the country. Philips India Limited shares are listed on Bombay and Kolkata Stock Exchanges.

Royal Philips Electronics of the Netherlands is one of the world's biggest electronics companies and Europe's largest, with sales of EUR 31.8 billion in 2002. It is a global leader in colour television sets, lighting, electrical shavers, medical diagnostic imaging and patient monitoring and one-chip TV products. Its 170,000 employees in more than 60 countries are active in the areas of lighting, consumer electronics, domestic appliances, components, semi conductors and medical systems. Philips is quoted on the NYSE (symbol: PHG), London, Frankfurt, Amsterdam and other stock exchanges. News from Philips is located at www.philips.com/newscenter.

For further information, please contact:

Gauri Ambardekar-Raje

Philips India Limited

Phone: 022-5691 2000 Extn. 2276

Fax: 022-2687 9268/76