Godrej Agrovet rolls out Godrej Yummiez in Delhi

Company News

New Delhi, January 16

Godrej Agrovet Ltd., a leader in the processed chicken category, today announced the launch of Godrej Yummiez, a new range of ready-to-cook vegetarian as well as chicken snacks in Delhi. All these products are both HACCP & MFPO* certified with no artificial flavors or preservatives. Godrej Yummiez snacks will be available in a unique blend of spices and flavours to suit the Indian palate.

The non-veg range of Godrej Yummiez snacks will be available in two categories currently viz: - Cold cuts and Breaded and Coated snacks which includes Chicken Sausages, Chicken Salami, Chicken Chilly Sausages, Chicken Chilli Salami, Chicken Pepper Sausages, Chicken Pepper Salami, Chicken Chilly Bites, Chicken Garlic Fingers and Chicken Spicy Cutlets. All these products are made only from tender-fresh Godrej 'Real Good Chicken' and are 100% natural and without preservatives. For the veggies, Godrej Yummiez has four variants to offer viz. Crispy French fries, Green peas, Veg. Cheese Fingers and Veg. Roasty cutlets.

Mr. C.K.Vaidya, Managing Director, Godrej Agrovet Ltd. said, "Godrej Agrovet has always focused on enhancing consumer experiences through innovative product offerings. With the launch of Godrej Yummiez, our customers would now be able to choose from a wide array of ready to cook veg and non veg delicacies". He further mentioned "Following the success of Godrej Yummiez in the western region, we now look forward to capturing the fast growing packaged foods market in Delhi."

Godrej Yummiez offers a wide range of healthy and nutritious value-added ready to cook snacks which is affordably priced and processed under the most stringent hygienic conditions in a state-of-the-art manufacturing facility. The products will be available in general stores, departmental stores, supermarkets and cold storages.

About Godrej Agrovet Ltd.

Godrej Agrovet Ltd. belongs to the Rs. 6500 Cr Godrej Group, and is a leader in the Indian agricultural sector with a large presence in cattle, poultry and aqua feeds, and innovative agricultural inputs. With a turnover close to Rs. 900 Cr, the company employs more than 1600 employees and has over 40 manufacturing and processing facilities across India. Godrej Agrovet is a market leader in animal feeds, innovative agri products & oil palm development in India. Nature's Basket is the urban retailing venture and Godrej Aadhaar is the rural retailing venture of Godrej Agrovet.

Godrej Agrovet is the largest seller of Animal Feeds in India. The company is a firm believer in the philosophy of quality to its consumers and has therefore adopted the concept of TQM and TPM, which have become the part of the culture of the organization.

Integrated Poultry Business

Godrej Agrovet set up Integrated Poultry Business (IBP) in 1999 with a view to organize the chicken processing industry and give it a professional and modern approach. Today, the company covers the whole spectrum of the poultry business, right from breeding, hatching, rearing of broilers to processing and marketing of its branded chicken 'Godrej Real Good Chicken'.

Integrated Poultry business has turned out to be one of the key diversifications of Godrej Agrovet. It has the support of world-class infrastructure and professionalism to consistently provide the Indian consumer with superior quality products.

GAVL is the first to give the poultry industry in India a professional and modern approach. It covers the entire spectrum of the poultry business, from farm to plate and has world-class farms and state-of-the-art processing plants.

For further information please contact -

Saumya Upadhyaya

Perfect Relations

9871597716