Ford India introduces limited edition Fiesta

Company News

New Delhi, July 05

Ford India added more punch to its largest selling mid size sedan Fiesta by launching a limited edition version to commemorate rollout of the 50,000th Fiesta in India.

Equipped with new interior and exterior features, this Limited Edition combines Fiesta’s unmatched mileage and performance with increased levels of comfort and styling to further strengthen its position in the segment.

The launch of the Limited Edition Fiesta will see two brand new colours added to the Fiesta range – Brush Steel and Jeans Blue. The limited edition will also be available in regular colours such as Diamond White, Panther Black, Plantinum, Moon Dust Silver and Paprika Red.

The new features of the Limited Edition Fiesta include:

New Beige Leather Vinyl seat covers that offer a plush and luxurious look

5-Spoke Alloy wheels that add style and enhanced driveability

Rear Spoiler giving the car aerodynamic stability and a sporty look

Reverse Parking Sensor for convenience while parking and reversing

Dynamic side graphics that add to the overall style of the car

Electric Sun-Moon Roof to give a new dimension to driving pleasure (optional)*

The Limited edition Fiesta will be available on the Exi and Zxi variants for both petrol and diesel. The Limited Edition Fiesta will be available at Rs.6,25,500/- onwards (ex-showroom Delhi). *The Electric Sun-Moon Roof is available in the Limited Edition Fiesta at an additional cost of Rs. 30000 over and above this.

Scott McCormack, Vice President, marketing, sales and service said, “In just over eighteen months, we have rolled out the 50,000th Fiesta in India. This is a reflection of the tremendous popularity of this world class product among Indian consumers. During this period, we have constantly taken feedback from our customers and kept the Fiesta fresh and appealing through special offerings such as this. As part of our celebrations, we are happy to offer customers an exhilarating combination of performance & style through this limited edition.”

In addition to the added features, the Fiesta offers attractive features such as electric outer rear view mirrors, programmable keyless entry, driver seat height adjust mechanism, body side protection moulding, aluminum finish interiors (inside door release, gear knob and park brake button), foldable rear seats with adjustable rear head rests and rear centre armrest with cup holders.

The Ford Fiesta made its world debut in India in November 2005. Currently, the Fiesta is available in six-series line up with three diesel and three petrol variants.