A Vibrant Bed and Bath Collection from Bombay Dyeing - Open up to a Whole New World of Colour

Company News

New Delhi, August 1

Bombay Dyeing goes fashion-forward and stylish with the launch of CMYK. Inspired from Cyan – Magenta – Yellow and BlacK Colour Model, this Bed and Bath collection in solid vibrant colours is casual yet chic. The CMYK colours are categorized as vibrant, cool, warm and neutral which will enable you to choose the right shade to bring alive your bedroom!

Discover the magic of colours! CMYK brings to you Lemon Squeeze, Exotic Olive, Lipstick Pink, Passionate Red, Intense Indigo, Black Magic, Pearl Drop, Cappuccino, Orange Crush, Flaming Ruby, Midnight Blue and more. Colour evokes moods and memories; it warms, cools, energizes, pacifies, defines and completes the effect. These 100 per cent superfine cotton sets are priced at Rs 1,199. CMYK is uniquely packed in a transparent cube block to extend the brand’s vibrant personality to bedsheets, towels and comforters. CMYK is available at all Bombay Dyeing stores and leading retail outlets across the country.

“Having the distinction of offering over 1000 new designs every year in our regular categories, and after several successful collection launches like Ebony & Ivory, Blooms, Country Romance, Sabyasachi Signature Line and Urban Living, we now offer CMYK, a unique collection of dyed bedsheets”, said Mr. Arun Bhawsingka, Head – Domestic Business, Bombay Dyeing. “We are certain that this collection is going to excite the consumers. The underlying inspiration for this brand is the consumer personality insight and the emotions colours can evoke. The CMYK range will offer eighteen colours to begin with, which we hope to extend with the addition of many more colours, customized to fit each unique consumer personality!”

For further information, please contact:

Perfect Relations

Pradeep Joseph: 9873558300

pjoseph@perfectrelations.com