The most anxiously awiated sale is here again, Prices Crash: Big Bazaar's Sabse Saste 3 Din Campaign Kicks Off from January 25

Company News

New Delhi, January 25, 2008

Continuing with its efforts to provide the best shopping opportunities to the Indian consumers, Big Bazaar, the popular hypermarket retail chain from the house of Pantaloon Retail (India) Limited, once again brings the most anxiously awaited annual national campaign Sabse Saste 3 Din for this years Republic Day.

Starting from January 25 till January 27, 2008, the three day national campaign promises to offer a never before shopping bargains across 80 Big Bazaar stores and 29 stand alone Food Bazaar stores in the country. Apart from the flagship Big Bazaars' and Food Bazaars', all stand alone formats like Furnitune Bazaar, Electronic Bazaar, Navaras the 22 carat jewellery store and Loot Mart stores will also be part of the mega campaign.

Into its third year, the Sabse Saste 3 Din campaign has become a synonymous to value shopping for millions of customers across India. Big Bazaar started this campaign in January 26, 2006 with 24 stores, followed by next year 43 stores. This year, with 80 Big Bazaar stores, Pantaloon Retail reaches to the citizens of many newer towns and cities with the novel shopping opportunity.

From daily household needs of food and grocery to apparels, footwear, toys,luggage, kitchenware, bed and bath ware, home décor, furniture, electronics and fine gold jewellery - the Sasbe Saste 3 Din offer will have an exciting array of attractive deals and discounts, ensuring something for everyone in the family to shop for and a maximum Value for Money for each of its customer.

Some of the Key offers for Sabse Saste 3 Din:

A Dish TV SetTop Box at Rs 999/- (original cost Rs 3500/-) on a shopping of Rs 3500/-

5 Kg Rice + 5 Kg Sugar + 5 Kg Oil for RS 599/-.

Branded Microwave 17 ltrs at Rs 1999/-.

Branded DVD Player + Home theater at Rs 2999/-.

Magnum Queen Metal Bed with mattress and 2 pillows of Rs.12000/- at Rs.5999/-.

Nirlon Fry Pan @Rs.569/-Get Tawa,Kadai & Gas Toaster free

Additionally, Future Money, part of the Future Capital Ltd., will offer attractive and on-the-spot finance scheme on electronic and furniture goods with easy EMI options and other benefits.

For the net savvy citizens, Big Bazaar will extent the Sabse Saste 3 Din offers on the e-retailing website www.futurebazaar.com . While for those who are not very net savvy and also don't like to wait in long queues, Future Bazaar will set up exclusive kiosks outside Big Bazaar stores in important cities like Mumbai, Delhi, Chennai, Lucknow, Trivandrum etc, for the consumers to select their shopping needs, pay and get it all delivered at home.

For further information please contact:

BrandComm

Pushpa Chauhan

Mob: +9324562724

e-mail: pushpa@brand-comm.com