Jagran Solutions holds the shows for Lux Orchid

Company release, December 21, 2004

New Delhi

Jagran Solutions Limited?a 360 degree integrated communication?is an unit of Jagran group which has recently organized a star-studded?activities in Chandigarh and various other cities of Punjab and Haryana?to promote HLL?s new brand Lux Orchid.?Ms. Amisha Patel &?Ms. Hrishita Bhatt has personally visited consumer households in?Punjab, Haryana and Chandigarh from Novemer 23rd till December 2nd. During their 10 days visit both the actors visited a number of winner?s houses located in cities like Ambala, Chandigarh, Panipat, Ludhaian, Jalandhar and Amritsar on different days. For the contest consumers had to?send 2 wrappers of Lux Orchid soap (with exotic flower petals & jojoba oil) to qualify for a lucky draw wherein the winners were to be visited by a star celebrity.

Jagran Solutions, taken the complete activation of this project through a multi media approach from press advertisements, OOH (Out Of Home) activities through display vans and several media products like banners, pamphlets, press ads and other effective tools to create ripples in the selected cities. Clients have seen the potential to associate with media giants like Jagran because of its outstanding reach and large reader?s base in Nothern India.

Jagran Solutions,?has?pioneered in the field of?event management?in the entire northern Indian belt. It provides?comprehensive?media solutions under one banner and offer services such as Outdoor Media, Direct Marketing, Marke Research and other allied media services. Established?two years back to provide one stop shop services?within the stipulated budget of the advertisers. The strength of Jagran Solutions lies in its strong network of 180 offices present in 8 states and it covers more than 180 towns in northern India and its periphery.

It is organizing various market related?activities, for both Dainik Jagran and other leading companies, like Film Premieres, Music Shows, Road Shows, Workshops, Seminars to name a few. Dhara, Star TV, Sony Entertainment Television, HLL, McDowell, Gillette, DOFCO, fair & lovely, GPI, Linc Pen & Plastics Ltd., Logitech and TVS have been benefited by the services of Jagran Solutions intermittently. It is also actively involved in premier shows and promotional activities of bollywood movies like Kyun Ho Gaya Na Pyar, Badhai ho Badhai, Chura liye hai tumne, Mai Prem ki Diwani Hun to name a few in Nothern India. Jagran Solutions excels in Celebrity Management for the event and have recently dealt celebrities like Ms. Aishwarya Rai, Vivek Oberoi, Diya Mirza, Hritik Roshan, Karena Kapoor, Amisha Patel and other such prominent stars.

?

Mr. Bharat Gupta, Director Marketing Dainik Jagran, said ?Jagran Solutions an event management division of Jagran Prakashan Pvt. Ltd.? has been involved in organizing various events for national clients all across the country and offers wide-range of services to its clients and agencies like Market Research / Direct Marketing Initiatives, Events, Promotions, Dealer - Sales Force programs and others.?

?

?In the scenario of growing market demands we provide complete media solution to our clients. Through services of Jagran Solutions our client gets an opportunity to build an emotional bond with the Target Group thus enhancing its popularity in the target market. In BTL (Below The promotion) bulk of work is being outsourced from metro cities to other parts of the country and hence accountability of job is a key issue for clients, especially for the distant clients and advertisers. Jagran Solutions have a strong network in Nothern India and a team of qualified professionals who takes care of client?s need effectively, Mr. Gupta further?added.

?

The future plans of Jagran Solutions includes a lot many activities not only for the clients but also to?develop its own ready-made properties that can be offered to the companies. This would not only help the clients to identify the activity that best suits their marketing or promotional?objectives.?

For further information, please contact:

Anamika Nath

Asstt.Manager Brand

Dainik Jagran

Noida, UP

Tel: 0120-2425961-65

Fax: 0120-2425203

E-mail: anamikanath@nda.jagran.com