Company Brief
New Delhi, January 09, 2009
After witnessing a sluggish demand and market slump in the last couple of months, the Indian Automobile industry has now fully charged up to shift gears and speed up the sales, as most of leading automobile players has shown their vibrant presence in Auto Mall 2009-the 3 days automobile extravaganza, kick stared today at Pragati Maidan in New Delhi.
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Auto Mall 2009 - a new ride and drive element, highlighting the green future of the automotive industry, opened its doors to the thousands of auto enthusiasts and will remain open until Sunday, January 11, 2009.
Auto Mall 2009 is a novel concept organized by Relio Quick -an integrated marketing solution company having over a decade experience in organizing industries shows to such a magnitude level, which provide an unprecedented opportunity not only for the industry players but also for the visitors who get to see all automobile products and related services under one roof.
"The Automobile sector is playing an increasingly prominent role in the national economy while providing employment to nearly 4.50 million people. The hosting of Auto Mall 2009 will contribute significantly towards raising the profile of the Indian Automobile Industry globally, both in qualitative and quantitative terms," disclosed Mr. Sandeep Kapoor, Managing Director, Relio Quick India Pvt Limited and the brain behind Auto Mall 2009.
Mr. Kapoor further added, "The Auto Mall 2009 continues to grow in importance at par with any other International Auto show with more significant participation from automobile brands across all categories, looking to the future, the manufacturers are also debuting newer fuel technologies including modern clean diesel, electric and natural gas"
Showcasing the might of their mean machines at Auto Mall 2009, are the brands like Ford, Toyota, General Motors, Mahindra Renault, Hindustan Motors, Tata Motors, Honda, Hyundai, Skoda, Reva in addition to two wheeler & e-bikes majors Hero Electric and Avon E Bikes, promises to give a huge flip to the industry and offers a new platform to the world's fastest growing automotive industry to showcase its new and emerging products and technologies.
Apart from participation by major auto brands the highlight of the Auto Mall 2009 is the display of India's fully indigenously developed Formula One Car & Vintage Car Gallery. This Formula One Car is the creation of young team students of Thapar University Patiala (Punjab) and has already won the best Endeavour award.
For the people who are keen on Luxury Cars & Super Bikes, an exclusive Premium Lounge has been created in the Auto Mall 2009 offering the plush environment with the best amenities for facilitate meeting between buyers seller and bankers.
Auto Mall 2009 is also witnessing an active participation from bankers / financial institutions including HDFC, SBI and Tata Capital who are wooing the customers in a big way through attractive offers and schemes. Also, for the aspiring candidates who are interested in making their career in Automobile sector, a unique job fair has also been organized on the sidelines of Auto Mall 2009.
The automobile Industry in India has witnessed spectacular growth of more than 17% ever since it was de-licensed in 1991. In last 5 years alone combined sale of passenger cars and 2 wheelers has grown from 63.5 lakh units in 2003-04 to 88.5 lakh units in 2007-08. More and more global players are setting base in India. Over 100 models of car & bikes put together are being launched every year. Market requires a platform where companies can showcase newly launched products to customers regularly and till date Auto Expo happens to be a single platform which comes once in 2 years.
In such a scenario, Auto Mall 2009 fulfills requirement of providing a platform for Auto Industry to showcase new products and technologies. Auto Mall aims at providing a meeting ground where interaction amongst industry players and also with consumers will help marketers to chalk out future plan of action for their respective companies.
For further information, please contact:
Fourth Estate
Anuj Sharma
E-mail: fourthestateindia@gmailcom
Mobile: 9212578045