Hyderabad hosts Westside’s biggest ever store in India

Company Brief

Hyderabad, September 04, 2009

Westside, the stylish store from the house of Tata’s today launched it’s biggest ever store in India and the 2nd store in Hyderabad at Somajiguda.

To add to the excitement, Westside commemorated the occasion by unveiling India’s tallest mannequin, standing at an astounding 27 feet. The mannequin will be displayed at the new Westside store in Somajiguda. The tallest mannequin will be a star highlight of the new Westside store and has been registered for Limca Book of Records.

The tallest mannequin by Westside adorns indo-western apparel exclusively designed by renowned fashion designer Wendell Rodericks. The mannequin is symbolic of Westside’s new store at Somajiguda, Hyderabad which is the biggest store of Westside in India.

Spread across a majestic 34,000 sq. ft, the new store has been designed by the international retail design agency – Fitch and is more spacious and offers some of the most fashionable merchandise, including the Westside designer prêt collection by country’s leading designers - Wendell Rodericks, Narendra Kumar, Raghavendra Rathore and Vivek Kumar. The range offers the discerning Westside customer a collection that truly matches their taste for exquisite designer wear and is available at unbelievable prices. Beautifully crafted furniture consisting of varied styles for the bedroom, living room and dining hall make for added attraction. The new Westside store has complete model home settings, thus providing consumers an opportunity to witness the merchandise in real-life situations truly making it a shoppers’ paradise.

The store will also showcase the entire range of NUON – Westside’s vibrant and trendy line for the youth.

With the launch of its 2nd store in Hyderabad, Westside is present in 22 cities and has 39 outlets across the country.

With elegant interiors, every Westside store is fashionable and individualistic, providing not just value for money but a collection of the finest quality merchandise from the house of the Tata’s. It’s courteous and warm store staff, international ambience and ample parking space completes the ultimate shopping experience, thus, making it a much sought after shopping destination!for widespread growth in the near term.

For further information, please contact:

Vaishnavi Corporate Communications

Uzzal Mohan

Mobile: 92462 15332

E-Mail: Umohan@vccpl.com