twofour54, the Abu Dhabi based content creation community, has launched freelance licences for technical professionals across the globe working in the production industry.
Aimed at responding to an increased demand for freelance media professionals at twofour54, the freelance licence scheme encourages creative individuals to work within twofour54’s growing media ecosystem of partner companies including twofour54 intaj. Freelance licence holders will be eligible for a UAE residence visa with twofour54.
Commenting on the new freelance licence framework, Tony Orsten, CEO of twofour54 said: "Media production is a project based industry which is heavily dependent on freelance talent, matching people to productions, with crews often mobilised at short notice. As home to the Arabic creative industries, the freelance licence solution is an essential element of twofour54’s drive to provide impetus to the production and broadcast industry in Abu Dhabi."
"We want twofour54 partner companies to be well served by a skilled community of media professionals. We have developed a robust licence approach for qualified and experienced media freelancers to work at twofour54, which operates within the UAE employment and immigration laws."
twofour54 plans to introduce freelance licences in a phased approach with immediate effect, by initially granting licences to technical professionals such as sound and video editors, camera operators, production engineers, special effects technicians and styling artists.
Additional categories are expected to be unveiled in 2010 as demand increases. These are anticipated to include talent roles, creative roles and selected administrative roles designed to further encourage the development of a talent pool for the creative industry in Abu Dhabi.
"This freelance licence solution will significantly open up twofour54 to the best regional talent in the field of media and entertainment production," added Orsten. "This will ultimately serve to help us build and establish a sustainable Arabic content creation industry in the region."
Annual licence fees have been set at AED 5,000, with the first year licence fee discounted to AED 2,500 for those joining the scheme before 31 October 2010. Licensees are also required to pay a one-off refundable deposit of AED 15,000. Once a freelance licence has been issued, twofour54 will apply for a UAE residence visa for non GCC nationals for an additional cost of AED 1,900.
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