Ducati Motor Holding strengthens its foothold in India

Company Brief

New Delhi, December 18, 2009

Ducati Motor Holding, the world’s leading producer of racing inspired motorcycles, in partnership with Precision Motor India Private Limited, today announced the opening of its second dealership outlet in Gurgaon, India. The dealership outlet will be handled by Radiant Lifestyles.

On this occasion, Mirko Bordiga, CEO, Ducati, APAC, said, “We are very excited about the Gurgaon opening. We see a lot of potential in India and we are glad that we are able to fulfill our promise of opening two showrooms in India in a span of less than two months! We have received a positive response from all bike enthusiasts and it’s good to know that they are excited about the Ducati brand. We feel honored to be part of the evolving motorcycle industry in the country.”

Mr. Ashish Chordia, CEO of Ducati India operation trading under Precision Motor India Private Limited said: “The Ducati brand symbolizes racing success and passion, which we at Precision Motor India also represent. With the opening of this showroom we have are now able to reach to our customers in both the key markets - Delhi and Mumbai. We look forward to a long and fruitful association with Ducati and Radiant Lifestyles and we are very proud to be promoting the Ducati brand in India.”

On the occasion, Mr. Jasbir Singh, COO, Radiant Lifestyles said, “As Ducati dealers in Delhi & NCR we commit ourselves to delivering the Ducati experience to all Ducatista. Promoted by the Radiant Group, the launch philosophy would be a blend of lifestyle with biking excitement. Starting with the infrastructure, the endeavor has been to replicate the Ducati's CI CS standards to help our customers live the thrill of Ducati. 'Benvenuto' to all Ducati fans”

Ducati had opened its first showroom in November 2009 in Mumbai.

For further information, please contact:

Avian Media

Manash Kalita

Mobile: + 91-9811307549

Email: manash@avian-media.com