i-mint joins hands with Kingfisher to reward their Members

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afaqs! news bureau
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Company Brief

Mumbai, May 19, 2010

i-mint and Kingfisher Airlines have come together to offer a superlative value proposition to i-mint members. Henceforth, i-mint members are eligible to convert their i-mint points to 'King Miles'. With this alliance, i-mint has now ushered in a new era of simple shopping to gain free air travel with this partnership.

Retail Therapy & Daily Grocery shopping has never been this rewarding! I-mint customers can now earn i-mint points across the various i-mint partners and convert them into King Miles which they can use to fly free on Kingfisher Airlines.

The i-mint card offers one of the richest rewards program in the country as it provides 100 King miles for every 400 i-mint points, allowing the member to maximize King Miles accrual while spending across categories, be it shopping for groceries, watching movies or plays in a theatre or whilst dining at a restaurant. The i-mint points thus accrued can be redeemed for free flights under the award-winning King Club, Kingfisher Airline's frequent flyer programme.

Vijay Bobba, Founding CEO and MD i-mint, commented on this unique initiative undertaken by the company, saying, "Our endeavor has always been to create a win-win situation and add value to i-mint members and brand partners associated with us. Enhancing the value & rewards that we offer our loyal members, we have launched a unique platform to equip our members with the most attractive rewards by purchasing an "everyday" necessity like grocery/fuel/dining etc. We are excited at the response received from our partners and members in delivering a more rewarding experience."

For further information, please contact:

Corporate Voice Weber Shandwick

Rhea D'Souza

Mobile: +919820123887

Email: rhea@corvoshandwick.co.in

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