Converse introduces back to school special

Company Brief

New Delhi, March 8, 2011

One of the best parts of heading back to school is that it's great excuse to buy new Converse Shoes. Converse has announced its Back to school promotion to gear up the students on their new semester, here one can purchase cool converse ox sneaker, stylish converse bag pack and converse socks pack of 3 of Rs 1099, Rs 1199 and Rs 299 respectively by just paying Rs 1599.

Converse, a brand known for original canvas shoes, with its DNA in Originality, Optimism and the latest in fashion, has been in news recently for the huge success of its First Ever Original Band Hunt in Delhi, Mumbai and Guwahati. The event culminated with the Guwahati edition and Converse has brought on board Back Door Blues , Bombay Basement and Girish & the Chronicles emerges as the winners of first season.

As part of the Back to School promotion, Converse fans can also club this offer with their favorite Converse sneaker by only paying the difference amount of those particular shoes.

From the street to the court and everywhere in between, there is a Converse made for that scene. Recently Converse announced its Spring Summer collection which gives originality and self expression to those who wear them. Converse new collection combines creative, original ideas with new materials, colors, prints and special features allowing everyone to enjoy updated favorites of Converse shoes, Slippers, Tee's, Sweat shirts, Bags, Caps, bottoms, tracks and more.

Pantaloon Retail India Ltd- Sports division has the exclusive marketing and distribution rights for Converse in India.

The B2S special is available at Planet Sports, Pantaloons, Central and other leading footwear and lifestyle store across the country.

For further information, please contact:

Integrated Brand-comm Pvt Ltd.

Deep Shikha Mahajan

Mobile: +919811784064

Email: deepshikha@brand-comm.com