Absolut's newly launched- ABSOLUT WATKINS now Launched at Delhi duty Free

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afaqs! news bureau
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Company Brief

New Delhi, March 14, 2011

ABSOLUT WATKINS, the smashing new limited edition flavor from ABSOLUT now available at Delhi Duty Free. It's a truly innovative new flavor; rich, smooth and sensual in taste and aroma with the distinct, mysteriously luxurious qualities of freshly ground coffee with notes of almond, caramel and warm chilli.

The extravagant and glamorous decor of this unique limited edition ABSOLUT WATKINS bottle was created by celebrated Swedish fashion illustrator and artist, Liselotte Watkins, famous for her designs for fashion brands such as Miu Miu, Anna Sui and Barney's as well as for magazines such as VOGUE and The New Yorker.

It has been created exclusively for global/ International travelers and was launched at Delhi Duty Free in the first week of March 2010. We have set-up a unique in-store brand installation at Arrivals and Departures, for promoting the exclusive travel edition vodka to our customers. It is available for $20 at Delhi Duty Free.

DDFS is the single largest duty free retail operator in India and exclusively manages and operates the Duty Free Shops at Terminal 3, Indira Gandhi International Airport in Delhi. The new stores offer an extensive range of products across categories such as perfumes, cosmetics, liquor, tobacco, confectionery, souvenirs and fashion exhibiting luxury brands that promise to provide the travelers an unmatched retail environment in India.

For further information, please contact:

Delhi Duty Free

Shivani Malhotra

Mobile: 0124- 4959422

Email: Shivani.malhotra@delhidutyfree.co.in

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